Posts by Shawn Mac Gavin

Property managers wear many hats. Collecting rents and arranging repairs for your tenants just scratches the surface. Another responsibility that falls in your wheelhouse is to make sure that your properties are filled. That means you have a know a bit of digital marketing to make that happen. These days, prospective tenants are likely to look online…

Property management has changed dramatically in recent years. More people are renting properties than ever before. They’re also using more methods to find the perfect rental than ever before. Your job is to position your property management company that captures the attention of investors and renters. There are over 2400 new renters and 544 new landlords in…

The average annual return on a real estate property varies between markets, but the average 20-year return for commercial restate properties is 9.5 percent, and 10.6 percent for residential.  Real estate still holds as one of the most reliable forms of investment, there will always be properties to buy and sell, and a need for property managers…

The average business spends around 8 percent of its annual gross revenue on marketing. If you own a property management company, you know all too well how competitive the digital landscape is. Finding a way to attract new clients is no easy task. Some property management business owners think they can handle their own digital marketing, but…

You’re an expert in property management, not marketing or graphic design. Yet, you’re charged with marketing properties for owners and getting leads in the door for your business. Property management marketing has changed over the years. Digital marketing has taken center stage in so many ways, as many renters and property owners are spending time…

Renting out property is supposed to be a solid source of passive income. This is especially true for people with vacation homes in popular and beautiful vacation destinations. You have a gorgeous property, you have the popular destination, but you’re only missing one thing: actual renters. If you’re finding that your vacation home isn’t as popular as…

In a world where thousands of businesses sprout each day, competition can only continue to grow. As a result, entrepreneurs must look for smart digital marketing tips to stand out from the crowd. Lead generation remains a challenge for most companies despite spending substantial amounts on marketing. Experts have found that generating traffic and leads…

About 85 percent of people find local businesses using the Internet.  This clearly demonstrates how the Internet impacts consumer behavior. From property management companies to doctors, people want to know more before they invest their time and money. The Internet makes finding this information a cinch, but to harness the full power of search engines, you need…